Proximove Box

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Client: Proximus

Place: Brussels, Belgium

Year: 2001

Brand naming: Federico Garcia



In this proposal the idea was to create
a story through the package,
a "story box/display" creating a deeper bound between Proximus and its audience by presenting slices of life in every package. At the samne time this sculptural box offered the concept pf a reusable box by combining metal for the box
and cardboard.