Le Blanc's newspaper ad

3 of 14

Client: Leblanc Tours SACV

Place: Mexico City, Mexico

Year: 1990
Illustration: Federico garcia



Using a strong and metaphoric Headline:

("Basta una sola llamada", the Spanish for "A single call is enough")supported with a visual metaphor conveyed by an illustrated Seashell (a call) a strong message and visual hook is achieved.

As part of the corporate identy launch
I suggested to Leblanc the implementation of the identity in diverse media,
among them newspapers and magazines.